The International Jury of the Generation Kplus competition awards the Grand Prix of the Deutsches Kinderhilfswerk (German Child Support Organisation) worth 7,500 Euros, to the Best Feature Film. The charity's special prize, which has a value of 2,500 Euros, is awarded to the Best Short Film.
Members of the Generation Kplus International Jury 2010 are: 21-year-old Iranian filmmaker Hana Makhmalbaf (Buda Az Sharm Foru Rikht; Crystal Bear 2008), Canadian director Philippe Falardeau (C’est pas moi, je le jure!; Crystal Bear and Deutsche Kinderhilfswerk Grand Prix for the best feature 2009), Australian children's film producer Kylie Du Fresne (The Djarn Djarns; Crystal Bear for Best Short Film 2005), the director of the German Children's Media Festival GOLDENER SPATZ Margret Albers, and Irish script author and producer Rowan O'Neill (The Race).